In my role at Shophand, I wear multiple hats that contribute to the overall success of the business. This includes business planning where I create strategic roadmaps with short-term and long-term goals to guide the company towards success. I also oversee sales, marketing, and operations to drive growth and ensure the smooth day-to-day functioning of the business. Additionally, I lead the development of the Shophand app in collaboration with the team, gathering feedback for continuous improvement. I am dedicated to recruitment, focusing on building a talented team that shares our vision and values. Furthermore, I am hands-on in UI/UX design to create a seamless and engaging user experience. I also manage web development and graphic design for a strong online presence. Brand development and management are crucial, as I develop strategies to build and maintain our brand's consistency and resonance with our target audience. Lastly, I actively participate in fundraising efforts to secure necessary funds for our growth by engaging with investors and pitching our business model.